Skincare Ad Concept Video

Create a 15-second vertical 9:16 premium skincare ad video for the US market.

Product:
A luxury pink cleansing balm called “LUMÉA Radiant Reset Cleansing Balm”.
The product is a premium coral-pink jar with a matte finish, clean minimalist typography, elegant beauty packaging, and a soft balm texture.
Keep the product jar, color, branding style, and packaging consistent throughout the video.

Model:
A clearly adult female beauty model, 23–30 years old, fair skin with natural glow, soft freckles, clean brows, light natural makeup, wet sleek hair in some scenes, healthy skin texture, elegant beauty editorial look.
She should feel premium, clean, fresh, and realistic.

Style:
Luxury skincare commercial, clean beauty aesthetic, warm natural daylight, soft beige and ivory background, high-end beauty photography, glossy water reflections, hydrated skin texture, minimal and elegant composition.
The video should feel like a premium skincare campaign mixed with ecommerce beauty ad visuals.

15-second structure:

Scene 1 | 0–2s | Product hero
The pink LUMÉA cleansing balm jar sits centered on a reflective wet surface.
A curved splash of crystal-clear water flows behind and around the jar.
Soft sunlight and clean beauty lighting.
Premium commercial product shot.
Scene 2 | 2–4s | First application
Close-up of the model applying the cleansing balm to her cheek with her fingers.

The balm texture appears soft, creamy, and smooth.
Focus on skin texture, glow, and product spread.
Scene 3 | 4–6s | Massage texture
Closer facial beauty shot.
The balm is gently massaged across the cheek in a circular motion.
Show glossy, creamy texture and hydrated-looking skin.

Scene 4 | 6–8s | Macro texture detail
Extreme close-up macro shot of the balm texture on skin.
Show the product melting and spreading smoothly across the skin surface.
Make the texture feel rich, silky, and luxurious.
Scene 5 | 8–11s | Rinse moment
The model tilts her face upward while clean water splashes across her face.

The cleansing moment feels fresh, elegant, and cinematic.
Focus on water motion, skin glow, and premium beauty feel.
Scene 6 | 11–13s | Clean skin reveal
Beauty portrait of the model after cleansing.
Her skin looks fresh, clean, soft, and radiant.
Minimal background, calm eye contact, refined editorial framing.

Scene 7 | 13–15s | Product + beauty ending
Final hero shot with the model and the LUMÉA cleansing balm jar in frame.
The product is clearly visible in the foreground or beside her face.
End with a premium clean beauty campaign mood.
On-screen text:
Keep text minimal and elegant. If text is used, only show:

“Radiant Reset”
“Cleansing Balm”
“Cleanse. Melt. Refresh.”
Voiceover style:
Soft, calm, premium, feminine, like a beauty creator describing a favorite cleansing product.